Tag Archives: Social Media Strategy

Broken Guitar becomes a Broken Record, Did this Youtube video cost $180M

By bnmedia | Published: August 19, 2009
Dave Carroll is a Canadian musician with a wicked sense of humor and apparently “hell hath no fury as a Dave scorned”! Dave was sitting on a Untied Airlines flight waiting for takeoff, when he spotted a UA baggage handler … throwing his guitar case. Result, a broken guitar and a failure by the Customer Relations [...]
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Social Media is subtle like Elvis.

By bnmedia | Published: August 11, 2009
Social Media can be a very direct medium, it’s quite intimate. Social Media Marketing is subtle, it can become direct but it starts more obtuse.  As someone wanting to market in the personal space of Social Media it is far more engaging to have a good time and allow other sot do the same. The [...]
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The First Pillar of Social Media Strategy – Listen

By bnmedia | Published: July 4, 2009
This is video two in a series of five Developing a Social Media Strategy for Your Business or Brand. If you would like to be notified when the remaining 3 videos in the series become available, register at Social Media Kit- Developing a Social Media Strategy for Your Business or Brand. Now you can go to [...]
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Develop a Social Media Strategy for your Business or Brand

By bnmedia | Published: June 25, 2009
Like most things in life, is you don’t have a strategy for your Social Media activity then you might find yourself lost and confused when the excitement of “being social” wears off. The video below is the first in a series of 5 that examines the 4 Pillars of a sound Social Media Strategy and [...]
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