How a Business starting with Social Media is like Teen Sex.

For most business people getting started in Social Media is … well tricky. Where to start? What resources should you commit? How do you make an impact right from the start? Will all those Social Media types talk to you tomorrow?

Sound familiar? Marta Kagan is the marketing genius who gave us What the F**K Is Social Media? (a cheeky but mind bending look at the world of Social Media as it relates to Business and Marketing) and the Social Media Serenity Prayer:

“Lord grant me the courage to thoroughly explore the world of social media on behalf of myself and my customers before plundering ahead like a bull in a china shop; the strength to accept [and admit] the fact that I might not know what the f**k I’m doing; and the wisdom to know when to ask for help. Amen.”

2 years on (I know the presentation says 1 but it is 2 years since the last presentation) Marta is diving back in for another look. This time she compares starting Social Media with Teen Sex!

I know she knows how to swear and get your attention. Behind her sassy bravado is a well researched carefully crafted look at Social Media in Business content, you really don’t need to her anymore from me, so here is the F**king Slideshow (I wouldn’t normally swear on this blog, but for some reason it seems ok today).