Following on from our post about why hospitality businesses need a New Media Strategy is a quickie today. In order to understand local web happenings, we have a range of tools to “listen” to anyone posting material on the web that references keywords related to Byron Bay. This morning this appeared;
So yeah, I’m gonna stay put with the international family I’ve got going on right now at the ARTS FACTORY (which on a side note is the WORLD’S BEST BACKPACKER RESORT…CHECK IT ONLINE)
If you were an accommodation business like the Arts Factory or a restaurant or a surf school or any other business for that matter would it be helpful to identify those people promoting your business. You bet.
As New Media continues to grow the ROI on traditional advertising will also continue to diminish. Your trust the recommendations of others far more than they trust an ad. For the Arts Factory there can be no better recommendation that a heartfelt endorsement from a satisfied client. To grow this type on endorsement your business needs a New Media presence, however your presence needs to supported by a New Media listening plan as well.
That way you can find fans like Bobby Vegas and promote, encourage and showcase their good work (promoting your business).
i have arrived…. – Byron Bay, Australia Travel Blog
Following on from our post about why hospitality businesses need a New Media Strategy is a quickie today. In order to understand local web happenings, we have a range of tools to “listen” to anyone posting material on the web that references keywords related to Byron Bay. This morning this appeared;
i have arrived…. – Byron Bay, Australia Travel Blog
If you were an accommodation business like the Arts Factory or a restaurant or a surf school or any other business for that matter would it be helpful to identify those people promoting your business. You bet.
As New Media continues to grow the ROI on traditional advertising will also continue to diminish. Your trust the recommendations of others far more than they trust an ad. For the Arts Factory there can be no better recommendation that a heartfelt endorsement from a satisfied client. To grow this type on endorsement your business needs a New Media presence, however your presence needs to supported by a New Media listening plan as well.
That way you can find fans like Bobby Vegas and promote, encourage and showcase their good work (promoting your business).